Let’s talk
Tell me what you’re working on.
A first conversation is free and takes about 30 minutes. You’ll talk to me, not an assistant or a sales team.
Taking on new engagements for 2027

You’ll talk to me, Wendy, from the first call on.
What to send me
- A few lines about your organization
- What’s changing, or what’s stuck
- Your timing, and any deadlines
- Your RFP, if you have one
I’ll reply within two business days to set up a time.
Get in touch
What happens next
Let’s talk
A conversation about what you need and whether I’m the right fit.
The proposal
A clear scope, deliverables, timeline and fee.
The work
Practical, collaborative and hands-on.
The handover
Tools and knowledge that last.
Common questions
Do you work with businesses or nonprofits?
Do you work with businesses or nonprofits?
Both. I’ve worked inside corporations, foundations and charities, and the challenges are more alike than people expect. Often the most useful thing I bring is the relationships between those worlds.
Where do you work?
Where do you work?
Anywhere in Canada. I’m based on Vancouver Island and work on-site or remotely, in English or French.
Will I work with you or a team?
Will I work with you or a team?
With me. Purpose by W is my independent practice. If a project needs a specialist, such as a lawyer or a compensation data provider, I’ll tell you up front.
How are fees set?
How are fees set?
Most projects are a fixed fee, agreed in writing before we start. Ongoing support and interim roles are monthly.